Upstage Media

Digital PR is a strategy for increasing brand exposure through internet channels. The goal of digital public relations is to develop two-way communication with the audience and customers, to respond to their queries and wants, and to use their feedback to improve products and services available online. Traditional public relations is a set of activities aimed at engaging its target audience via traditional media. Journalists are traditionally in charge of communicating the message in traditional public relations.  It is similar to traditional PR in many aspects, but it allows you to reach a far larger audience that you would not be able to reach using purely offline means. As the use of social media grew, so did the number of businesses that began to operate in this sector. Social media presence has its own set of norms and procedures.  The purpose of digital and conventional public relations is the same, and the key difference between the two is in their contact routes with people. Th